Zenith compact laminate launches into distribution network

Following a surge in market demand for thin profile compact laminate worktops, Wilsonart has announced that it will distribute its popular Zenith compact laminate into its builders’ merchants network from March 2021.

Zenith is Wilsonart’s best-performing compact laminate: 12.5mm thin, and a tough performer that looks and feels like stone yet doesn't require templating, allowing for fuss-free, easy installation.

Manufactured with toughness in mind and with a solid-core composition, Zenith is fully waterproof with a consistent colour that carries throughout and a double-sided decorative finish. These features make Zenith worktops ideal for cutting into any shape required: whether you’re fitting for worktops, shelves, or sills.

Zenith also benefits from unique and innovative hygiene-focussed properties. The surfaces boast a lifelong anti-bacterial protection that is food-safe and destroys 99.9% of bacteria within just 24 hours, a feature that will become integral to the specification of projects for many years to come.

“As a result of its unique properties, Zenith has seen increasing demand over the past twelve months across the construction, contract market and private residential sectors”, says Nick Jones, Sales Leader at Wilsonart UK. “Zenith has also been specified in new areas of the market for us, including in student accommodation properties and the FF&E sector. With the extensive selection of designs, durability, and flexibility of application that our Zenith compact laminate solutions can offer, we wanted to make them even more accessible to our increasing network of construction and installer partners. Consequently, from March, we will shift to a distribution model via our builders’ merchants to help facilitate more accessible purchasing options and to continue to meet increasing levels of demand”.

To mark the prosperous new direction for the Zenith brand, Wilsonart will also be launching free installation training in the coming months, to provide further support on the practical application and benefits of Zenith to its installer partners. The sessions will offer detailed product information and guidance on fitting to enable installers to fit Zenith surfaces with confidence and ease.

Installer, designers and specification teams can sign up to Wilsonart’s Installer Network to be the first to receive information about upcoming training sessions, as well as benefitting from other opportunities such as competitions and the option to submit their own Zenith projects as case studies. For more information and to sign up to free training, visit www.wilsonart.co.uk/wilsonart-installer-network